Does Roland Barthes shed light on Donald Trump?

Judd Legum writes: Barthes is best known for his work in semiotics, the study of signs and symbols. But he wasn’t limited to lengthy, esoteric treatises. Rather, Barthes published much of his work in short, accessible pieces breaking down elements of popular culture. The New York Times described Barthes as the godfather of the TV recap.

His most famous essay, published in his 1957 book Mythologies, focuses on professional wrestling. Could an essay about professional wrestling hold the key to understanding Trump’s appeal? It’s worth noting that, before he was a presidential candidate, Trump was an active participant in the WWE. In 2013, Trump was inducted into the WWE Hall of Fame.

In his essay, Barthes contrasts pro wrestling to boxing.

This public knows very well the distinction between wrestling and boxing; it knows that boxing is a Jansenist sport, based on a demonstration of excellence. One can bet on the outcome of a boxing-match: with wrestling, it would make no sense. A boxing- match is a story which is constructed before the eyes of the spectator; in wrestling, on the contrary, it is each moment which is intelligible, not the passage of time… The logical conclusion of the contest does not interest the wrestling-fan, while on the contrary a boxing-match always implies a science of the future. In other words, wrestling is a sum of spectacles, of which no single one is a function: each moment imposes the total knowledge of a passion which rises erect and alone, without ever extending to the crowning moment of a result.

In the current campaign, Trump is behaving like a professional wrestler while Trump’s opponents are conducting the race like a boxing match. As the rest of the field measures up their next jab, Trump decks them over the head with a metal chair. [Continue reading…]

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